Hotel Design Inspired by the Unique Atmosphere of Rome

This week’s instalment of the Project of the Week series features a Rome inspired hotel design by 2022 SBID Awards Finalist, THDP.

DoubleTree by Hilton Rome Monti is interiors and decorations and the lushness of an internal lobby garden – where guests can immerse themselves in the light of the eternal city from morning to evening.

The main entrance is located on the main façade of the historic building overlooking Piazza Esquilino, on the corner with Via Urbana. The hotel features a rooftop bar and terrace, bar and café with an entrance on Piazza dell’Esquilino, three meeting rooms, a fitness centre and Mamalia restaurant, serving reinterpreted traditional cuisine.

What was the client’s brief? 

To convert the two pre-existing buildings, with the aim of combining the Roman rhythms and lifestyle with the functionality of a hotel and establishing a continuous dialogue with the city.

What inspired the design of the project?

Rione Monti, once popular and dilapidated, today it is a place to discover, a central and young meeting point that live in harmony with the ancient, made of narrow medieval streets and hidden trattorias, alternative shops, and trendy bars. Without a doubt a cosmopolitan area where the atmosphere of an ancient community and the boutiques and clubs not to be missed during your stay.

The Monti district is an authentic area where working-class Rome once stood, where the elderly maintain tradition and where young entrepreneurs open trendy galleries.

This atmosphere with a retro flavor, combined with the climbing on the terracotta facades, the pots of plants left simply along the sidewalk of the streets with the typical Roman San Pietrini, was the greatest inspiration for the interior design concept, created by the THDP studio with Italian roots and designers.

What was the toughest hurdle your team overcame during the project?

Designing case good furniture by carefully sampling all custom finishes for the project and project managing the execution on site was challenging during 2020 because of the first Covid lockdown.

Another challenge was planning the entrance of the hotel, which follows the Esquilino hill, gently rolling down. The lobby and the bar are at two different levels, which required to insert staircases and a lift.

What was your team’s highlight of the project?

This was the first THDP’s project in the Italian Capital. It was also a new way to push the boundaries of the Double Tree brand, by creating a more authentic experience for the guest where there was an accurate research of the neighbourhood areas, thanks for part of the internal local THDP team.

Why did you enter this project into the SBID Awards?

The SBID awards are unmissable, as they select original projects from around the world. It is quite an exciting award as there is a combination of projects and a very glamorous award ceremony in London, where our company is.

Questions answered by Manuela Mannino, Partner and Founder, THDP.