From conception to completion, Elementi Cucina’s Creative Director, Katie Lusty, was on board with this new build project working hard with the clients to create their dream home.
The clients were a young family with uber cool taste who didn’t just want a standard boring kitchen, wardrobes and bathrooms, like many they had seen, but were looking for something completely different, a statement, a reflection of their personalities as a family, quirky, fun yet functional for their lifestyle, which in a day could involve messy breakfasts, hordes of kids running around, the space being used as a family gathering place and sophisticated evening adult soirees. The clients were totally open to ideas, the more individual the better, they put their trust in Katie and were a designers dream client…
The kitchen space was very large, and the clients wanted it to look contemporary but with personality, cutting edge appliances were a must along with a stunning selection of materials. The space needed to wow but also work as a functional family kitchen, they love cooking and entertaining, and the appliances and extraction needed to be able to handle this, the kitchen had to be easy to maintain and navigate also. A focal point and copious worktop space for the family to congregate were a must!
The kitchen ergonomics were considered first, followed by the finishes (no insipid colours allowed), a beautiful sultry, dark door gave the whole design depth and texture. The layout was key, so Katie designed a tall wall run encompassing in beautiful organic strips of wood, refrigeration appliances were hidden and a pantry/breakfast area behind secret doors in the strip wood was designed in (to hide the toaster and clutter if required) and finally tall units for ample storage. The sink run included a beautiful stone sink and a must have Quooker tap system. The oven appliances were strategically placed for cooking with set down space directly opposite.
The island really was the focal point and practically gave the clients a central beautiful working space, with acres of clear worktop run for cooking up a storm and plenty of large pull-out drawers for storage. Dekton worktops add to the depth of the room scheme, the stone encases the back, island worktop and sides giving a monolith effect. The kitchen is a truly unique and stunningly original installation, and our fantastic suppliers who supported us throughout the project, especially the team at Classico Marble who really did go above and beyond with the intricate stonework (caused a few sleepless nights for sure).
Once the kitchen was designed, bang on budget the bathrooms and wardrobes came next, again working closely with the clients to create unique, individual, and stunning spaces. The Master En-Suite and dressing room showcase a calm, soft yet incredibly chic design, perfect for this fashion loving client and her husband. The children’s en-suites were designed to grow up with them, the girls bathroom features a stunning rose quartzesque tile and gold brassware whilst the boys bathroom is totally batcavesque whilst being stylish and classic.
The challenges faced on this project were mainly down to supply chain issues however we worked hard as a team to manage this and can happily say the project was a success and the clients delighted. True Elementi Cucina teamwork at play, all pulling together to leave the clients with their house, like no other.
About Elementi Cucina LTD
Here at Elementi Cucina we create beautiful bespoke Interiors for your private residence, development, retail space or show home. Working with the finest kitchen, bedroom and lifestyle furniture manufactures, we can create timeless interior solutions for your home. Renowned worldwide for their design flair we believe that luxury Italian furniture & kitchen brands have it all. Flexibility in manufacturing, colour palette, veneers and high end quality. As designers, this gives us the ability to create truly unique spaces. As an addition to this Elementi Cucina has its own Taylor Made solutions made in the UK. By working closely with our design team and our highly skilled craftsmen/women we can produce one off creations for your space.
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Erwin Ereno Design Studio shares a story of immense pride and gratitude, reflecting on their collaboration with HH Sheikha Maryam Bint Mohammed Bin Salman Al Khalifa. Guided by Her Highness’s vision, the design team poured their dedication and creativity into every detail of the project. The final outcome – a breathtaking transformation – stands as a testament to the power of shared vision and unwavering trust.
The project narrative is a heartwarming journey of collaboration. HH Sheikha Maryam Bint Mohammed Bin Salman Al Khalifa’s vision served as the guiding light, and Erwin Ereno Design Studio meticulously translated that vision into reality. The design team’s dedication and creativity shone through in every aspect of the renovation, from conceptualisation to execution.
Witnessing Her Highness’s satisfaction with the final product filled the design team with immeasurable joy. To not only meet but surpass her expectations is a significant achievement, underscoring the importance of shared vision and trust in the design process.
The after photos speak for themselves. The once bland space has been transformed into a luxurious and inspiring guest suite. The transformation is a beacon of successful collaboration, proving that when trust and vision meet, truly remarkable things can be achieved.
Erwin Ereno Design Studio is honored to have been a part of HH Sheikha Maryam’s journey. They look forward to continuing to create beautiful spaces that inspire and delight, fostering more collaborations like this one in the future.
About Erwin Ereno Design Studio
Erwin has been working in the field of interior design for two decades now. In that time, Erwin has completed projects ranging from residential, hospitality, corporate, and commercial spaces in Bahrain. Erwin’s expertise in designing spaces that are both functional and beautiful, he loves working with clients who want to add a little bit of aesthetic flair to their space without sacrificing functionality. What sets apart Erwin Ereno Design and Co. is that we take pride in our ability to listen to our clients’ needs, and then design spaces with them in mind. We believe that a great design should be both functional and beautiful—and we work hard to make sure that both are taken into account when we’re designing your space.
This week’s instalment of the Project of the Week series features a rustic and urban residential design by 2023 SBID Awards Finalist, Arsight.
Designed by Artem Kropovinsky of Arsight, this interior project in Tribeca curates an intuitive and personalized living space that beautifully interweaves the rough charm of natural materials with high-end features. A testament to creative craftsmanship, the apartment is imbued with unique elements such as hand-troweled fluted plaster walls, a hand-carved kitchen island, and heavyweight linen curtains. The design, valuing authenticity and embracing imperfections, tells a compelling story of human touch and history. This innovative fusion of refined elegance and rustic appeal, underscored by a commitment to sustainability, offers a refreshing divergence from prevailing trends.
SBID Awards Category: CGI & Visualisation
Practice: Arsight
Project: Imperfect Tribeca Harmony
Location: New York, United States of America
The client’s brief was wonderfully open-ended and truly allowed us to connect with our deepest design inclinations. They sought an interior space that drew inspiration from the heart of nature, a setting that would be not just a living space, but a narrative – a reflection of nature’s unparalleled beauty. They envisioned a space that would harmoniously blend the raw beauty of the outdoors with the comfort of an urban dwelling.
Our primary inspiration for this design was the enchanting allure of nature itself. This wasn’t just confined to theoretical concepts; we actively ventured into the wilderness landscapes of Connecticut. Here, we were particularly moved by the timeless beauty of driftwood and stones that had been molded by nature over millennia. These elements, in their most authentic form, became vital components in our design, serving as a tangible bridge between the natural world and the constructed urban environment.
The most challenging aspect of this project was ensuring that the raw, natural elements we introduced, such as driftwood and stones, seamlessly integrated with the modern features of the apartment. This meant balancing the ruggedness of these elements with the refined aspects of modern design without losing the authenticity of either. It was essential that the space felt both luxurious and raw, opulent yet genuinely connected to the natural world.
One of the most rewarding moments was seeing the hand-chiselled kitchen island, an epitome of our design philosophy, come to life. Witnessing raw stone transform into an exquisite functional and artistic centrepiece was a validation of our vision. This island epitomized the harmony between rough and refined, and watching it anchor the space was truly a joy.
We entered the SBID Awards because we genuinely believe in the integrity and authenticity of our design. The SBID represents the pinnacle of interior design recognition in our industry. It’s not just about accolades; it’s a platform that recognizes dedication, innovation, and true excellence in design. We felt that our project, with its unique blend of nature and luxury, resonated with the values that SBID champions.
Becoming an Award Finalist at the SBID has been an immense honour. It is not just a testament to the hard work and dedication our team has poured into the project, but it also offers validation from a community of esteemed peers. For our business, this recognition has bolstered our reputation and credibility in the industry.
Questions answered by Artem Kropovinsky, Founder and Principal Designer at Arsight.
We hope you feel inspired by this week’s design!
If you missed the last instalment of Project of the Week, featuring a colourful, Armenian-inspired restaurant design by 4SPACE Design, click here to read it.
This week’s instalment of the Project of the Week series features a colourful, Armenian-inspired restaurant design by 2023 SBID Awards Finalist, 4SPACE Design.
The name “VAGA” comes from the word “vagabond,” which means “nomad” and serves as the inspiration behind the concept. 4SPACE created a world-fresh time-traveler vibe that takes you on a journey through traditional Arabic cuisine and colorful Armenian culture – a lifestyle destination that embodies the wandering, explorative nature of the vagabond. The restaurant offers exceptional views of Ain Dubai and a contemporary design that takes your dining experience to the next level. Revelers looking for secrecy can enjoy the private room that offers a world of speakeasy fantasy, perfect for those looking for a little adventure to their dining experience.
SBID Awards Category: Club & Bar Design
Practice: 4SPACE Design
Project: VAGA
Location: Dubai, United Arab Emirates
The client’s brief for VAGA Restaurant and Bar, designed by 4SPACE, was to create a contemporary dining destination that harmoniously blends Arabic and Armenian cultures. The restaurant was envisioned as a space where diners could embark on a captivating journey, experiencing the fusion of these two vibrant traditions. The goal was to design a restaurant that pays homage to both cultures while providing extraordinary views of Ain Dubai, the world’s biggest and tallest Ferris wheel, on Bluewaters Island.
The design of VAGA was inspired by the concept of a magical vagabond, a time traveler who traverses different eras and worlds, experiencing grand adventures along the way. This inspiration led to the creation of a space that beautifully weaves together Arabic and Armenian elements, with a focus on kitchen drama, textures, and reflective surfaces. The design represents the wanderlust and explorative nature of the vagabond, capturing the essence of discovery and wonder.
The toughest challenge that 4SPACE overcame during the VAGA project was designing and connecting two distinct spaces that represent Armenian and Arabic cultures, while still maintaining a sense of harmony and unity. Creating a seamless transition between the ground floor, which reflects Armenian influences, and the first floor, which is inspired by Arabic aesthetics, required careful design and meticulous execution.
The highlight of the VAGA project for the 4SPACE team was the creation of the impressive chandelier on the ground floor. Comprising large metallic rings intricately adorned with the Vannic alphabet, this chandelier is a stunning focal point that captures the essence of the restaurant’s concept. Additionally, the unique DJ booth, which becomes the center of attention for diners and late-night revellers, added a dynamic and interactive element to the space.
4SPACE entered the SBID Awards to showcase the innovative and culturally rich design of VAGA. The project’s successful fusion of Arabic and Armenian influences, along with its captivating design elements and attention to detail, made it a compelling contender for recognition within the design industry.
Being an Award Finalist in the SBID Awards held significant meaning for 4SPACE and their design business. It affirmed their ability to merge diverse cultural influences into a harmonious and visually striking space. The recognition from the awards highlighted their expertise in creating immersive and experiential environments, enhancing their reputation in the design community and among potential clients.
Questions answered by Firas Alsahin, Co-Founder and Design Director at 4SPACE.
If you missed the last instalment of Project of the Week, featuring an retro styled residential design by Harmony World Consultant & Design, click here to read it.
Join Katharine Pooley this Monday the 11th of March, for a panel discussion on ‘Extraordinary Homes & Gardens Around the World’ led by Noni Ware, Executive Editor of House & Garden magazine.
Topics include ‘Extraordinary Estates’, ‘Coastal Homes’, ‘Countryside’ and ‘Urban City Living’ – in a far-reaching conversation with Katharine Pooley and industry visionaries, Janice Parker and Randle Siddeley in celebration of the launch of Design Week 2024.
We invite you to discover insights into design as our experts take you through their most breathtaking projects – some of which have never been shown to the public before. Join us in the McKinnon & Harris Showroom, amongst a sea of spring flowers, for a spot of afternoon tea and bubbles. It promises to be an unmissable Design Week highlight.
MONDAY 11th MARCH 2024 4.15pm McKinnon & Harris 220 North Dome The Design Centre Chelsea Harbour [email protected]
Established over 20 years ago Katharine Pooley’s London-based interior design studio creates innovative designs and exquisite, award-winning, spaces worldwide. Recently named as “British Interior Designer of the Decade” and “International Designer of the Year”, Katharine’s design vision is limitless and unconstrained by genre.
Janice Parker was born and raised in NYC. While studying she worked in the floral business which solidified her passion for landscape design. In 1984 she launched her eponymous firm, which has been honoured with Interior Design’s Best of Year Award for Residential Landscape in 2020, and Veranda’s Best in Outdoor Living Awards in 2022 and 2020.
Randle Siddeley, The Lord Kenilworth, founded RSL in 1978. Under his guidance, the landscaping company has become globally recognised for its quality and innovative designs. He has gained extensive experience working alongside many eminent architects and designers on private gardens, hotels and commercial developments all over the world and he is much lauded for his beautifully crafted gardens.
McKinnon and Harris has been handcrafting high performance aluminium furniture for estate, garden, and yacht in Richmond, Virginia since 1991. Today, McKinnon and Harris set the standard for outdoor home furnishings, with the mission to elevate and inspire designers and homeowners through art, design, and craftsmanship. McKinnon and Harris operates showrooms in London, Richmond, New York City and Los Angeles.
About Katharine Pooley
Recently named ‘British Interior Designer of the Decade’, ‘International Designer of the Year in Asia’ and ‘Entrepreneur of the Year’ Katharine Pooley has in a short space of time become one of Europe’s leading designers. Her portfolio encompasses a multitude of interior styles and architectural genres and her design ethos is one of luxurious eclecticism. No two projects are ever alike, but they are universally beautiful and timeless.
This week’s instalment of the Project of the Week series features a retro styled residential design by 2023 SBID Awards Finalist, Harmony World Consultant & Design.
Harmony World Consultant & Design was commissioned to design interior space for The Catania Wuhan project.
SBID Awards Category: Residential House Under £1M
Practice: Harmony World Consultant & Design
Project: The Catania Wuhan
Location: Wuhan, China
In a globalised city, art and life have never been separated. Under the trend of the overall environment, the design of this project tends to create an artistic living space, which can better experience the architectural form and space volume by emphasising artistic decoration and infiltrating art.
We provide each viewer with a certain identity of presence in this immersive space, which means that they have various possibilities to reconstruct their feelings as individuals and continue to write stories. This is the meaning of our design.
The integration of various design elements in the space has become our main design consideration. In order to continue the cultural attribute of the integration of multiple cultures, we also focused on the retro style of multi focus, artistic and cultural heritage and French elegance when creating this house style.
The overall beige tone shows its elegance to the audience. At the same time, the entrance is a master sculpture from the Paris. Through the appreciation of artistic sculpture and the continuity of metal chandelier space, the audience is constantly attracted to explore the space, to re-establish their feelings of space in their minds and create the artistic atmosphere of Home Gallery. It shows the collision and integration of modern and classical art in space as a whole, and the experience of “crossing multi-dimensional space” is completed by the design. Innovation and retro, collision and blending, thus reflecting the instantaneous eternity of the concept of art space.
As one of the most prestigious awards in the world, SBID has attracted the attention and participation of many internationally renowned designers with its strict selection criteria. From a professional perspective, SBID focuses on exploring, summarising and exploring the latest trends in the field of design. It also has high standards and requirements for the design works participating in the awards. Every year, authoritative experts in the industry assess the technical content and aesthetic creativity of the entries, and is committed to commendation, reward and publicity of various excellent designs.
The SBID Design Award has a very high competitiveness and influence in the international design industry. Being shortlisted for the SBID Design Award is not only a recognition of designers’ professional ability, but also a recognition of their design achievements in the world.
Questions answered by Hongjun Lin, Managing Director at Harmony World Consultant & Design.
If you missed the last instalment of Project of the Week, featuring a nature-inspired, family home design by Pia Design, click here to read it.
This week’s instalment of the Project of the Week series features a nature-inspired, family home design by 2023 SBID Awards Finalist, Pia Design.
Pia Design was commissioned for the sensitive refresh and redecoration of this dated but loved Georgian country family house. The clients wanted to keep as many of their existing furniture pieces as possible, opting to reupholster much loved heirloom items rather than buying new. Inspired by the stunning hilltop views of the North Downs surrounding the house, the concept was directly inspired by the natural surroundings and referenced the panoramic views of nature and invited the landscape in.
Practice: Pia Design
Project: Thornfield House
Location: Surrey, United Kingdom
This project was an exemplary case study for us in sustainable design. Our client had collected good quality furniture pieces of the years, some of which were handed down throughout the generations and had a lot of personal meaning to the homeowners. They wanted to keep as much of their existing furniture as possible, whilst being conscious that they want to modernise the look of their home. We successfully reused every single item of furniture, only filling in gaps with new pieces where necessary. Their existing furniture was lovingly restored and reupholstered and the new pieces carefully selected or made bespoke to fit in cohesively with the existing.
The entire design of the house from concept to design development was inspired by nature. Firstly, we considered the panoramic views of the South Downs visible from this hilltop house and how the colours would change throughout the seasons – this was reflected in the colours schemes, patterns and textures we selected for the house – from nature murals to a soft, seasonal palette of blues and greens, always offset with pops of warming accent colours. Secondly, the materials we chose were primarily natural, sustainable materials, such as Carrara marble, wooden flooring, and fabrics which were at least 75% natural fibres.
I would say that working with the client’s existing furniture and focusing so rigorously on not sending anything to landfill unnecessarily did come with its own challenges – we spent a long time playing around with what furniture could be reused in what room and how to refurbish existing pieces – often reupholstering can be more expensive than buying new furniture, so we had to consider carefully how to sensitively and cost effectively breathe new life into existing furniture that didn’t always feel like the best fit for some design schemes. For example, the client’s existing main bedroom bed was a very heavy, ornate wooden sleigh bed which felt overwhelming against the soft blue colour palette we recommended. We overcame this by opting for a custom, handpainted mural by De Gournay behind the bed, as well as large, bright coloured cushions, to draw the eye to these details as opposed to the heavy bed.
The highlight was undoubtedly when the client saw her home finished for the first time after the re-upholstered furniture arrived back from the workshop. When she reacted to her grandmother’s chaise longue brought back to life, I don’t think there was a dry eye in the room. It was very emotional and hugely satisfying to see the hard work we had put into the project be so appreciated and to see just how personal and meaningful everything in their home was to them, and to hear their feedback on how well they felt we had interpreted their brief and understood just how important retaining these heirloom pieces was to them. Of course seeing our project featured in Homes & Gardens was also a moment of great pride!
Sustainability is at the heart and soul of everything Pia Design does, and this project has been such a perfect showcase of our commitment to our ethos and a testament to the fact that it is possible to design around what the client already owns without compromising the design aesthetic significantly. I think it would be a great achievement and even further testament to this if the project was deemed award-worthy.
Having been an SBID member for a few years now, to have been selected as a finalist, particularly with our sustainable project, has been a huge honour. We are still a young and growing business as well, so to be a finalist has given our team an enormous boost of confidence. I’m sure our clients will be excited to hear about our nomination as well!
Questions answered by Pia Pelkonen, Creative Director at Pia Design.
If you missed the last instalment of Project of the Week, featuring a fun and photogenic restaurant design by Quadrant Design, click here to read it.
Samantha Tong, Interior Designer at Interiors Angel has given her insights into the industry.
I began my career in hotel conference and events, working for companies such as Hilton and De Vere, securing high profile clients such the Liberal Democrats and The Police Federation. I always had an eye for detail, space planning and time management, working as part of a wider team to deliver events tailored to the client specification in hotels nationwide.
I reached a point in my career where I wanted to spread my wings and venture into real estate. Which was when I secured a role with Hoburne Development, as right hand lady to the Director of Development. Supporting him on building sites, liaising with potential buyers and managing a portfolio of properties.
I quickly established key information from potential buyers as to what was important to them when searching for their new home and was fortunate to be trusted to make interior alterations and changes to the aesthetics that elevated the homes, helped sales, and grew local reputation. Thereafter, my role rapidly changed and I soon lead the interior design for the company, from examining each floor plan prior to building, drawing electrical layouts and negotiating with suppliers to staging show homes and styling for photography.
I invested in training, attended trade shows, CPD events and attended networking events to learn from other professionals. Since then, my career has grown with projects from my first phase of new build family homes and Help to Buy apartments, to a new, award-winning holiday park and senior living apartment building with communal lounges.
I always loved playing Tetris as a child, drawing, painting, pulling pictures out of the Index and Argos catalogues to create room sets and my favourite coursework was designing and creating a model of a playground as part of my graphic design GCSE. I never knew interior design or even architecture existed back then. We were told about service jobs; being a teacher, a lawyer or a nurse. And girls weren’t considered to have a place on building sites. When this world was opened to me at Hoburne Development, I felt like a child again. I get to do all my favourite things; problem solve, be creative and draw. And get paid for it!
Understanding a client’s lifestyle, desires and pain points and translating that into an environment that they love, that works for them and improves their way of life, not just for now, but their future too. For example, designing a client’s dream bar and lounge on the ground floor of their new extension, whilst also placing services that enables them to easily transform the room to a bedroom with en-suite should they need to as their life evolves.
I enjoy working on floor plans to maximise the space, using colours to influence mood and improve wellbeing and a huge fan of being resourceful, re-purposing objects in aspects of the new design if I can. For example, I recently arranged for a disused architect model of a development to be transformed into a modern coffee table. It’s a great talking piece to showcase the developer in their new office reception waiting area.
Finch House is a beautiful, listed building in Salisbury that used to be the largest private mental hospital in England. Recently redeveloped by AHH for the over 55’s market it comprises 21 apartments with communal lounges over 2 floors, a carefully restored greenhouse, rose garden and stunning water fountain.
Residents feeling at home as soon they enter, whilst honouring the property and the needs of the demographic was important to me.
This was achieved by increased, layered lighting and considering light reflectance values between surfaces for aging eyes, LVT flooring with recessed, low pile carpet to imitate rugs for moveable equipment and specialist yet stylish furniture for comfort and support. Art from local places and by well-known artists such as Salisbury Cathedral by John Constable, colours with yellow undertones and William Morris wallpaper, bring the space to life and offer talking points for the new community.
The pièce de resistance was the chandelier. Unable to find a light fitting suitable to fill the space whilst not blocking the smoke vent, I designed my first light fitting where 2 soft gold rings with decanter style pendants join, cascading through the void.
I love to work on challenging assignments that involve problem solving, where space and technical details need to be carefully considered. Manufacturers couldn’t generate a floor plan or specification that the executive team desired for their new holiday lodge park, Hoburne St Mabyn. I took control, working closely with the manufacturer, operations, and sales team to create our first, unique range of holiday lodges. A hit at the trade show, the development won Hoseason’s Diamond Award and the park is a great success.
Another project I worked on was for a retired couple who had always renovated houses. This project was to be their last and to offer space for a live in carer, should they need it in the future. I sought advice from an occupational therapist to create a layout and specification that serves them now, as they continue to age and that can easily be adapted without costly alterations.
The budget for the interior design element of a project is usually well considered and agreed before starting. However, as build costs accumulate during the programme, that budget slowly decreases, and this can be detrimental to the outcome.
Being adaptable and value engineering can help achieve the design intent without compromising on the result, but when items are stripped out completely either due to cost or lead times affected by world events, it can be demoralising.
Ultimately, you’re judged on the final finish and people forget that these adaptations were made to complete a project on time and within budget. And where you may have designed one element in that has been removed, it was part of an overall picture, which can also jar the aesthetic.
I’m fortunate to have been exposed to working on a construction site and have a great understanding of the processes of a building site. I can stand my ground when a tradesperson is saying something isn’t possible when I know it is. For example, I had an electrician tell my client he couldn’t have a chandelier in his bathroom. When we all know, you can, with the correct IP rating.
However, what I was not prepared for, was how many wallpapers and fabrics there are available! I would meet with other interior designers who would reel off these brands and styles, and I’d have no idea what they were talking about. Thankfully, once I had immersed myself in tradeshows, visited places like Chelsea Harbour and Clerkenwell, I quickly picked them up!
Never stop learning and growing. There are always new styles, trends, brands and ways of working. Attending tradeshows, CPDs, networking, doing online workshops or courses provides you with new opportunities, new relationships, new ways to adapt in a fast-paced industry and new services to offer your clients keeping you ahead of the game.
I feel virtual reality will help designers offer more immersive experiences for clients. 3D modelling plays an important role in helping my clients to visualise their project, particularly space planning and they always make alterations before the build commences as a result. Virtual reality already happens in-store for many high street chains and I can see studios growing this way too.
I also believe we will see more sustainable products that benefit the environment we design becoming available. For example, Crown recently launched Clean Air paint – a paint with air purifying technology. I used it on a recent office project – it’s currently available in ‘whites’ – and there was a noticeable difference in smell between that and the usual product I used on other walls. I hope to see more of these products and colours become available over the next year.
As you will have learned, the route into interior design was a career change for me. It required significant investment in training, most of which took place with a new baby at home, and years of making the most of the opportunities that arose to allow me to learn and grow quickly within the industry.
Being an SBID Accredited Interior Designer acknowledges this investment and recognises that I have succeeded in offering high standards of practice too. The ongoing support and CPD and tradeshow opportunities available also help to keep at the top of my game.
About Samantha Tong
Accredited interior designer with extensive experience in leading projects within the hospitality, property development and construction industry. And certified home staging and styling professional. Experienced in pre-build interior design and technical co-ordination, I tailor each project to the customer profile to maximise space and can assist with value engineering to help keep within budget. A keen eye for detail and understanding of Lifetime Homes, I specialise in designing for family life, senior living and lettings.
This week’s instalment of the Project of the Week series features a fun and photogenic restaurant design by 2023 SBID Awards Finalist, Quadrant Design.
Quadrant Design was commissioned to design and specify the finishes for EL&N London in Atelier La Vie.
SBID Awards Category: Restaurant Design
Practice: Quadrant Design
Project: EL&N, Atelier La Vie
Location: Jeddah, Saudi Arabia
The brief focuses on creating a completely unique concept in each EL&N cafe, allowing the customers to experience something different when visiting different branches across the globe. EL&N cafe’s want a fun atmosphere that encourages customers to take photos and share these on social media, which the brand has become recognised globally for. EL&N want to create special ‘instagrammable moments’ in each of their cafes and create an environment where customers feel that every seat is the best in the house.
The brief for every EL&N restaurant is that each should be unique in its own way, linking to the location, so we based our inspiration for this site on the French Riviera, with the development in Jeddah being fondly named Atelier La Vie taking inspiration from the French Riviera as it is positioned within a warm, large and captivating development in Jeddah. Inspired by coastal colours, geometric shapes, iconic, bespoke patterning and bold architectural arches, we created a two storey oasis where every seat is the best seat in the house.
We used a mixed palette of materials which were bright and bold in tone and texture, mixing Fabrics, solid surfaces, florals, metal chains and bespoke terrazzo finishes throughout. Many materials used for this location were created as bespoke finishes to create a truly unique space, including bespoke wall coverings, fret cut metal screening with bespoke geometric prints, custom poured terrazzo tiles, printed metallic chains which span 6m in length. We also worked with Panaz fabrics to create bespoke fabrics especially for this project, creating custom patterns and prints which linked to the styling and colour ways of the French Riviera.
The ground floor was designed as an external garden space with custom made concrete blocks to create the striking bar and cake counter, geometric flooring tiles and garden flower wall linking in with the Riviera coast. The 6m tall hanging chains with printed illustrations grabs the attention of visitors and features EL&N founder, Alexander Miller. We wanted to bring the outdoors inside by creating the ground floor terrace space which in turn allowed us to create a unique space on the first floor. We designed the space so that every single seat is the best seat in the house, with every cover having a unique and striking Instagram backdrop.
We wanted the two areas to offer a different experience, with the first floor providing a luxurious dining space with plush seating, opal lighting, custom Instagram garden swing and neon wall paneling all accessed by a floral lined staircase. We created bespoke wall coverings which adorned the staircase wall and first floor, along with a bespoke geometric fret cut brass screen which encased the stairwell.
Being positioned along the boulevard with a strong vista to the facade from the roadside, we accentuated the double story shop front facade by creating vertical illuminated portals to all of the window apertures as well as highlighting the secondary double height arches we installed within the space to really make the building sing at night time. The whole building glows proudly on the boulevard and can be seen from afar both from the road and within the development. The space also boasts of a large external dining terrace which seats 40 covers, encased with floral displays and air conditioning units & parasols to create the perfect al fresco experience.
Working between the UK and KSA, we remotely managed the project using video conferencing facilities and keeping great communication throughout the project lifespan. The most challenging element to coordinate was the ceiling custom Kriskadecor chains which needed to be coordinated with existing M&E services and structural fixing details. With the chains also being supplied from Europe, the coordination was tricky but great communication and commitment between us Quadrant Design, Kriskadecor and the local team we were able to deliver and install and beautiful feature ceiling!
We absolutely love working with EL&N, as each restaurant across the world features completely unique design and finishes. The team loved working on Atelier La Vie, creating the design concept based specifically on its location, taking inspiration from the French Riviera creating a space which feels authentically European.
We got to work with exciting colours, patterns & materials, such as Kriskadecor metal decorative chains in which we printed a bespoke illustration of EL&N’s founder, Alexander Miller and suspended it from the 6m high ceiling void. The chains also sweep across the width of the store, creating a unique waved ceiling feature made from a selection of 4 types of pink metal links.
All of the upholstery materials throughout the space were all created as bespoke graphic patterns which we then had printed to create our very own Riviera fabric collection. We wanted all of the interior elements to be customised to suit the localisation of the site as much as possible, so as well as creating our own patterns and prints for the fabrics, we also created our own wall coverings which feature bespoke illustrations and prints to link in with the EL&N brand.
The SBID Awards is a huge celebration of global talent for interior design projects and we knew it would be a privilege to be shortlisted alongside some great designer studios in a number of categories. We worked on some amazing projects last year so we entered in the hope we would get the opportunity to celebrate the teams’ achievements, and reward individuals for their hard work. This was a very large space for EL&N and their first in Jeddah, the finished result is a very striking restaurant that we’re very proud to have been involved with. The restaurant has been a huge success locally and has also gained global attraction from Bloggers and Design enthusiasts who have celebrated the design from afar.
It’s been fantastic to be recognised for this project, and two other projects in different categories, at the SBID Awards. We were so proud to have created the concept for this unique project, so being shortlisted for restaurant design at the SBID Awards is the cherry on the cake.
Questions answered by Sonia Brown, Head of Design at Quadrant Design.
If you missed the last instalment of Project of the Week, featuring a rustic and sleek restaurant design by 4SPACE Design, click here to read it.
This week’s instalment of the Project of the Week series features a rustic and sleek restaurant design by 2023 SBID Awards Finalist, 4SPACE Design.
Jun’s is the brainchild of eminent chef Kelvin Cheung. 4SPACE Design created Jun’s concept to celebrate community. The inspiration is drawn from horse stables, and the vibe reflects the natural materials that are simple, sleek, rustic, and refined. The soothing interiors are of a sand-colored palette with natural materials and various interesting textures, including timber, marble and white bricks.
Project: Jun’s Restaurant
The client’s brief for JUN’s, designed by 4SPACE, was to create a bold, modern, and inviting restaurant that harmoniously blends Asian and North American flavors. Chef Kelvin Cheung and Kings Group Ventures sought a contemporary venue that would capture the essence of community and connection over food. The restaurant was envisioned as a warm and welcoming environment, reflecting the culinary expertise of Chef Cheung and inviting guests to gather and celebrate.
The design of JUN’s was inspired by the concept of community and coming together. 4SPACE created a space that celebrated the importance of life, drawing inspiration from the imagery of horse stables. The design concept embraces natural materials, reflecting simplicity, rustic elegance, and modern refinement. The sand-colored palette, textured surfaces, and use of timber, marble, and white bricks contribute to a soothing and inviting ambiance.
The main challenge overcome during the JUN’s project was merging two separate units to create a cohesive space, while respecting the residential condominium above and minimizing disturbances to residents. Additionally, the challenge of seamlessly blending the different design elements, such as the incorporation of the unique I-mesh material and the suspended installations, required careful planning and execution.
The highlight of the JUN’s project for the 4SPACE team was the successful creation of an environment that celebrates community and culinary excellence. The innovative use of I-mesh installations and the integration of various design accents throughout the interior added vibrancy and dimension to the space. The elevated dining experience at the chef’s table, where special menus are prepared under invitation from Chef Cheung, stood out as a unique and exclusive feature.
The decision to participate in the SBID Awards was driven by the desire to spotlight the innovative and cohesive design of JUN’s. The project’s seamless fusion of both rustic and refined elements, its emphasis on fostering a sense of community, and its capacity to provide an exceptional dining experience positioned it as a candidate for acknowledgement and acclaim within the design realm.
Being an Award Finalist in the SBID Awards held special significance for 4SPACE and their business. The recognition affirmed their ability to translate Chef Cheung’s vision into a captivating reality, merging different design influences into a cohesive and inviting dining space. The acknowledgement from the awards highlighted their expertise in creating immersive environments that enhance the dining experience.
If you missed the last instalment of Project of the Week, featuring an Italian styled, modern residential design by Harmony World Consultant & Design, click here to read it.
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