From 16 to 20 January, Paris will host the unmissable Maison&Objet fair, a landmark event for interior design and decoration professionals. This year’s theme, “Sur/Reality,” challenges attendees to explore a fascinating space where imagination and creativity transcend the boundaries of the everyday. For members of the Society of British & International Interior Design (SBID), the fair offers a unique opportunity to discover bold inspirations, groundbreaking designs, and innovative concepts shaping the future of the industry.
SBID Members can receive FREE tickets!*
*Email [email protected] to claim or click here to discover the benefits of SBID membership.
The theme of Sur/Reality sets the tone for an exploration of the unexpected, blending the fantastical with the functional. Designs that play with illusion, reinterpret forms, and transform materials invite visitors to reimagine spaces as dreamlike yet tangible. This approach speaks to a collective desire to escape monotony, creating environments that evoke wonder, provoke thought, and foster emotional connections.
Among the many highlights of this edition is the recognition of Faye Toogood as Designer of the Year. A celebrated British talent, Toogood is renowned for her multidisciplinary approach, which bridges design, art, and architecture. Her installation, “Womanifesto,” serves as a powerful exploration of the Sur/Reality theme. Combining her unique creative voice with the broader dialogue around the role of women in design, “Womanifesto” celebrates the fusion of artistry and activism, offering a deeply personal yet universal commentary on how the surreal can shape reality.
Another key feature of the fair is the Women & Design programme, an initiative dedicated to spotlighting the achievements and perspectives of women in the design world. Through keynote talks, panels, and networking sessions, the programme fosters meaningful conversations about gender equity, diversity, and the transformative impact of women’s contributions to the industry. For SBID members, these sessions provide valuable insights and inspiration to engage with inclusivity and innovation in their own practices.
With over 3,000 exhibitors, Maison&Objet presents an extraordinary platform to explore cutting-edge designs and connect with a global network of creators, manufacturers, and visionaries. From surreal installations to practical workshops, the event is rich with opportunities to expand horizons and spark fresh ideas.
Beyond the halls of the Parc des Expositions in Villepinte, Paris itself extends the surreal experience. The city’s vibrant galleries, exhibitions, and pop-up events offer a complementary journey through art and design, making this January edition a fully immersive adventure.
Maison&Objet is more than a trade show; it is a celebration of creativity, a platform for dialogue, and a springboard for innovation. For SBID members, the combination of Sur/Reality, Faye Toogood’s visionary “Womanifesto,” and the empowering Women & Design programme makes this edition an unmissable opportunity to redefine what’s possible in interior design.
About MAISON&OBJET PARIS
The lifestyle show in Paris brings together a 360°product offering for designers and specifiers; decoration, design, furniture, accessories, textiles, tableware and more. M&O showcase an excess of 3,000 international brands to over 70,000 interiors professionals twice a year in Paris.
MAISON&OBJET PARIS, Paris Nord Villepinte Exhibition Centre, 16-20 January 2025
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This year’s theme, “Sur/Reality,” challenges attendees to explore a fascinating space where imagination and creativity transcend the boundaries of the everyday. The fair offers a unique opportunity to discover bold inspirations, groundbreaking designs, and innovative concepts shaping the future of the industry.
FREE tickets are available for SBID Members. Email [email protected] to redeem!
Following on from TECH EDEN, which focused on the invigorating alliance between technology and nature, Maison&Objet and creative strategy consultancy Peclers Paris are continuing their optimistic, resilient, and stimulating exploration in September with a new theme: TERRA COSMOS.
“Where the vastness of space mingles with seemingly finite terrestrial territories... Where universal fantasies and earthly materiality collide... Where science and magic intertwine... New and lasting fictions are born, and are sure to have an impact on the real world.” Brune Ouakrat, Strategic Planner in charge of foresight at Peclers Paris.
TERRA COSMOS deciphers these new desires and the expectations of consumers in search of awe-inspiring experiences. This cosmic vision of the future remains firmly rooted in the reality of an exhibition that is resolutely focused on novelty, creativity, and innovation.
SBID Members can redeem FREE tickets to attend!*
*Subject to availability. Email [email protected] to claim or click here to discover SBID membership.
The prospect of space travel is now a real possibility, and the technological advances that have been projected in futuristic fiction herald profound changes in the way that we live our lives. Some 55 years after man first set foot on the moon, new scientific successes are rekindling our fascination and igniting our imagination focused on the cosmos, and synonymous with a promising future.
“In this new approach, it is no longer simply a matter of an extraterrestrial elsewhere. We are part of the cosmos, and this position implies responsibility, as well as resilient and virtuous creations and practices. It imposes a broader, more esoteric, magical vision in which we can imagine ourselves as tourists in zero gravity, choosing to claim the stars or seek beneficial connections with the elements” Brune Ouakrat, Strategic Planner in charge of foresight at Peclers Paris.
“Connection, immersion, virtuality, smart materials, 3D, AI*... A part of the fantasy is becoming reality and consumers are ready for immersive, sensory experiences, while new aesthetics are invading into their daily lives and enchanting them once more.” Brune Ouakrat, Strategic Planner in charge of foresight at Peclers Paris.
These materials may be brutalist or sophisticated, iridescent or transparent, evocative of both the mineral surface of the stars as well as celestial and stellar expanses. The novelty of TERRA COSMOS is crystallised in the intensity of the materials, reflecting the formal explorations of Objects of Common Interest designers and their experimental way of working with both metal and glass.
“The materials express a sensory futurism that dresses interiors in mineral ruggedness and invests them with constellations of satellite objects.
The random shapes, roundness, and ovality accentuate the cosmic aspect as much as they soften its contours. The luminaires produce vibrant halos, diffracting colours into shifting spectra and magical projections.” Charlotte Cazals, Designer and Trend Forecaster at Peclers Paris.
For a brand such as Lexon, new frontiers venture far beyond the bounds of technology. They include aspects such as sustainability, well-being, and diversity, where opportunities for innovation are numerous and crucial to meeting the challenges of today's world.
In the food services and hotel industries, TERRA COSMOS expresses itself in the vastest of terms. Between immersive discoveries and extreme experiences, it is no longer enough to simply mobilise the senses; they must be amplified and confounded through both technology and whimsical storytelling. The Danish chef Rasmus Munk, who defines himself as an "alchemist", is proud of this approach. His "holistic" menu is best enjoyed in the immersive setting of his Copenhagen restaurant, where he takes guests on a journey from the depths of the sea up to the northern lights.
To set foot in the El Cosmico hotel, in a deserted Texan landscape, is an experience on the border between the cosmic and the terrestrial. This luxury campsite will soon be equipped with 3D-printed dwellings so that, as promised, you can escape the pressures of everyday life, reconnect with your senses, and observe the celestial vault.
From the Acne Studios boutique to the Moncler pop-up store in Tokyo, the cosmic references in retail become even more accomplished where futuristic, uncluttered decors meet digital, connected shopping experiences. Avant-garde aesthetics are paving the way for a new form of consumerism.
The spaces look as if they have been plucked straight from the metaverse, inspired by architectural and virtual creations such as those by artist Hugo Fournier. Immaterial objects and environments are already coming to life in the spaces designed by Harry Nuriev, with Crosby Studios. Minerality is often complemented by chrome, transparency, and glass, offering versatility to clean, pure lines.
“Beyond its forward-looking vision, the TERRA COSMOS theme will also be embodied at the show. Visitors will be able to find it materialised in three practical aspects: product curation, events, and the visitor route, which will be guided by the TERRA COSMOS symbol.” explains Mélanie Leroy, the exhibition's Managing Director.
“Through the eyes of our curators, François Delclaux and Elizabeth Leriche, we are offering visitors an insight into the theme that is both palpable and wellhoned,” adds Mélanie Leroy. They were given carte blanche in their interpretation of TERRA COSMOS in order to create a sense of surprise and awe in the What's New? In Retail space and the What's New? In Decor space, with a wide range of products sourced from exhibitors and integrated into inspiring displays... The What's New? In Hospitality space will be assigned entirely by the next Designer of the Year.
The Well-Being Experience, What's New? In Hospitality, and The Talks: Maison&Objet strives to combine experiential foresight with usefulness. “To meet the challenges facing professionals, Maison&Objet relies on one of the levers that makes it unique – its large international community of recognised experts in the decoration and design industries – to share and lead exchanges that are as relevant as they are instructive”, points out Mélanie Leroy. The theme will therefore be evaluated, examined, and enriched at key moments of the exhibition through immersive scenography in each of the spaces, masterclasses with key opinion leaders, coaching tailored to each business, and round table discussions.
The TERRA COSMOS theme and its new codes will be used throughout the Maison&Objet ecosystem, from the selections on the Maison&Objet and More – or "MOM" – platform, to showrooms and certain Paris Design Week events such as the Design sur Cours exhibitions, where designers may display their designs in the courtyards of Paris.
"Our primary mission is to decipher and highlight the market trends that will drive the success of our customers in the future. In practical terms, this means highlighting new markets and growth markets, and curating brands and products, as well as colours, materials, motifs, and inspiration, through experiential and useful events. In short, it is essential to provide practical solutions to three key challenges: innovation, creativity, and eco-responsibility.
With TERRA COSMOS, we are bringing another angle to bear on the re-enchantment of everyday life through the cosmos, the earth, and even our relationship with the beyond. Product curation will underline sectors or sub-sectors that are currently buoyant and represent a growing market trend. This encompasses the entire universe of Well-Being, as well as those of magic and esotericism. Lithotherapy and astrology are real market trends." Mélanie Leroy, Managing Director of Maison&Objet.
In the 1960s, the Space Age movement found its inspiration through space exploration and nuclear imagery. Its heritage is still expressed at the exhibition through objects with organic shapes and pop colours. Fisura's lava lamps are perhaps the most meaningful example.
Founder of the eponymous Elizabeth Leriche Trend Consultancy and Curator of the What's New? In Decor space.
What is TERRA COSMOS? Only with our eyes on the stars and our feet firmly planted on the ground can we be in touch with the universe.
What images does this theme conjure up for you? The joy of dreaming before a starry sky, bathed in the glow of the moon or the radiance of the sun…
Looking to the future: what will the next What's New? In Decor look like? I wish to try to see things through the eyes of a child filled with wonder, to evoke dreams and emotions, to find poetry in the face of this futuristic, technological world. Sky vs. ground, weightlessness vs. roots, craft vs. cave, metal vs. earth, transparency vs. opacity, infinitely small vs. immensely large... I intend to play on these oppositions.
Founder of the Nouvel Air agency and Curator of the What's New? In Retail space.
What is the cosmos? The bearer of dreams and fantasies. The conquest of space is taking on the dimension of a "new frontier". This context also influences the lifestyle and design sectors and their quest for new adventures, but also new materials, surfaces, colours...
Which works do you think instantly represent the theme? First of all, those which play on raw minerality, in reference to lunar or Martian vistas. Pulpo often uses primary – if not "primitive" – materials, as if fallen from a meteorite, thus imposing the very shape of the object. The treatment of light is somewhat reminiscent of the magic circles used by Le Deun Luminaires. Fuoriluogo Design's creations are redolent of myriads of stars.
Looking to the future: what will the next What's New? In Retail look like? An invocation of three emblematic planets in our solar system!
Alexis Martial and Adrien Caillaudaud, Founders of Amca Oval.
We are intrinsically inspired by the Space Age, firstly through our passion for the future, but also through our obsession with oval, organic, and all encompassing shapes. The Space Age is above all a philosophy, a quest for innovation and a fantasised future. The idea is not to recapture the design of a bygone era, but to extract its essence and bring it to life in a contemporary way. All with new environmental objectives and new technologies. When it comes to fashion, it is first and foremost functional minimalism that links us to this creative movement.
As for design, it is more so about the retro-future concept. The result is a playful, forward-facing way of life.
Frédéric Boutin, Product Director at Lexon.
In a world where mental and physical health are increasingly valued, we are responding in kind by offering consumers a new range of "Care" products that combine design and technology to promote well-being.
Companies may also seek to push back the boundaries of inclusion and diversity, by ensuring that their products and teams reflect the richness of the times in which we live.
MAISON&OBJET PARIS, Paris Nord Villepinte Exhibition Centre, 5-9 September 2024
Maison&Objet and creative strategy consultancy Peclers Paris are continuing their optimistic, resilient, and stimulating exploration in September with a new theme: TERRA COSMOS. TERRA COSMOS deciphers these new desires and the expectations of consumers in search of awe-inspiring experiences. This cosmic vision of the future remains firmly rooted in the reality of an exhibition that is resolutely focused on novelty, creativity, and innovation.
When it comes to designing new spaces, renovating interiors, and creating personalised identities, inspiration is crucial for any interior designer. From dream homes to unseen workspaces, futuristic architecture to prestigious design, inspiration is essential for the work of every interior designer.
Twice a year, Maison&Objet and its trend hunters are committed to fueling this inspiration with creativity and pragmatism.
What does the new season of Maison&Objet have in store for you?
In 2024, to celebrate the 30th anniversary of Maison&Objet, the fair will show its participants a revitalised future that combines technology and nature! This season’s theme, TECH EDEN, will enliven the January edition with reinvented feature spaces oriented toward the retail, residential, or hospitality industries. Places where nature will be very much on hand, not necessarily in a literal sense, but sometimes digitally speaking and, to varying degrees, mineral, lush, and hybrid. It’s a mix of nature and technology that’s sure to re-energise the concept of sustainability and create a truly desirable vision of the future!
In January, between the 18th and 22nd, make sure to stay connected!
- 2,300 brands present - 147 countries represented - 27% only exhibit at Maison&Objet Paris - 600 new brands/session - 15 show sectors/universes - Over 20 conferences
TECH EDEN, This Edition’s Inspiration Theme: Adapting Your Projects to Tomorrow's Challenges
Contemporary aesthetics have no choice but to adapt to the challenges of tomorrow, and new projects give a special place to nature. New technologies, essential to their implementation, are driving ever greater creativity and innovation. The Show's Trend Forum, orchestrated by Peclers Paris, analyses, and interprets these developments, reflecting this season's theme, TECH EDEN. Immerse in the hospitality of the future through three escape capsules, where iconic hospitality venues are hybridised to create new, more virtuous, and ever more desirable ones: wellness cafés, sports stations, spa rooms... Innovative, sensory experiences, like an invitation to travel and disconnect, only to find yourself again. The ultimate intimate escape, on the edge of reality. "A unique and fully experiential space, combining creativity, nature and technology to provide a warm welcome and comfort for customers," says Mélanie Leroy.
Hospitality Lab X Studio REV, a Multidimensional Experience
"We also wanted to give carte blanche to studio REV, the firm that won the Paris Shop & Design 2023 prize, to provide us with another creative version of hospitality," explains SAFI director Mélanie Leroy. A mix of light and materials, a friendly, gourmet reception area brimming with joy and good spirits: the Hospitality Lab in the heart of Hall 6 puts on an inspiring, innovative show. A multifunctional experience created by studio REV, halfway between the physical and the virtual, with a gigantic table combining wood and glass as its central element, conducive to socialising, whether at a table or just passing through, thanks to the on-sale and take-away offerings. Once again, Maison&Objet demonstrates its keen understanding of the expectations of hospitality market customers. More than a simple visit, it's a genuine immersion in the heart of a place marked by a strong visual, functional, symbolic, and even poetic identity. A place where the worlds of avant-garde hospitality and retail come together, with a host of exceptional products.
Outonomy, Mathieu Lehanneur's Outdoor Inspired Installation on a New Form of Autonomy
"An ecosystem for living, both minimal and optimal". This is how Mathieu Lehanneur imagined his Outonomy project for Maison&Objet. With this outdoor-inspired installation in line with the TECH EDEN season theme, the Designer of the Year had no other ambition than to bring nature into our contemporary society.
The design of this scenography points to the future and reveals the need for freedom. Doing better with less, dealing with our surroundings while respecting the environment, getting back to basics but not on basics... "Far from nostalgia or an attempt to retrace our steps, Outonomy attempts to answer the question: what do I really need?" says the designer.
Baccarat, the Epitome of Iconic French Heritage
As two quintessential French heritage maisons, Baccarat, renowned for its prestigious crystal craftsmanship, and Maison&Objet are marking their 260th and 30th anniversaries through an exclusive collaboration. Immerse yourself in the beauty of Maison Baccarat and be spellbound by the mesmerising allure of Baccarat's crystal creations through an immersive experience on Maison&Objet in hall 7.
The MAISON and the OBJET Sectors: A Unique Offering for Creating, Renovating, Adding Soul and Anticipating Trends
In the MAISON section, hoteliers and restaurant owners discover new talent and meet iconic brands, outstanding manufacturers and craftsmen grouped in the Forever, Signature, Today, Forever, Unique&Ecletic and Projects sectors. A decor and furniture offer to reinvent the codes of lifestyle and boost the customer experience with brands such as: Ardamez, Pedrali, Drucker, Nardi, Design By US, Mario Cioni & C, Monitillo 1980, 101 Copenhagen, Serax - Valerie Objects, Mobje, Pure White Lines, Polspotten, Karpa, LGD01 Décor mural sur mesure.
In the OBJECT section, in the Home Accessories sector, discover a unique range of lighting fixtures, small furnishings, cushions and decorative objects to further personalise your establishment, as well as the Cook&Share sector with a selection of culinary preparation professionals and key players. Here are a few brands to discover in January: ASA Selection, Libeco Home, Le Jacquard Français, Costa Nova, Knindustrie, Fine Dining&Living, Molleni, NJ Style.
MAISON&OBJET PARIS, Paris Nord Villepinte Exhibition Centre, 18-22 January 2024
In 2024, to celebrate the 30th anniversary of MAISON&OBJET, the fair will show its participants a revitalised future that combines technology and nature!
This season’s theme, TECH EDEN, will enliven the January edition with reinvented feature spaces oriented toward the retail, residential, or hospitality industries.
When it comes to designing new spaces, renovating interiors, and creating personalized identities, inspiration is crucial for any interior designer. From dream homes to unseen workspaces, futuristic architecture to prestigious design, inspiration is essential for the work of every interior designer.
*Limited availability. Email [email protected] to claim or click here to discover the benefits of SBID membership.
What does the new season of Maison&Objet have in store for you? Colors, extravagance, boldness, and humor for a refreshed interior! From September 7th to 11th, 2023, Maison&Objet will embark on a "quest for pleasures," proudly showcasing a multitude of added values in this new edition through colors, extravagance, boldness, and humor. The inspirational theme will invite us to rediscover excitement, to re-enchant our lives free from the austerity that society and brands have leaned towards in response to a crisis-ridden world.
Enjoy the pleasures of interior spaces that promote well-being, stimulate endorphins through design, and rediscover the taste of celebration and fantasy! This joyful program will be implemented throughout all Maison&Objet events and in a new trade sector. Maison&Objet invites you to rediscover exalted hedonism and embark on a quest for pleasures with its new inspirational theme: ENJOY!
2,300 brands present 147 countries represented 27% only exhibit at Maison&Objet Paris 600 new brands/session 15 show sectors / universes Over 20 conferences
About Maison&Objet
Since 1995, MAISON&OBJET has inspired generations of interior designers and retailers by maintaining a high level of creativity, diversity and excellence throughout the years with their inspiring and trend-setting design events. The lifestyle show brings together a 360°product offering; decoration, design, furniture, accessories, textiles, fragrances, the world of children, tableware.
Refocus, regroup, indulge your senses, reconnect with your inner self, with others and with the environment. January 2023 will be all about taking care of each other, of our expertise and of our planet. From 19th to 23rd January, Maison&Objet Paris is set to shine a light on these highly meaningful forward focused values. The theme is set to sweep across the entire trade fair, even rippling out to the talks and the trend zones.
Where: Paris Nord Villepinte exhibition center
When: 19-23 January
Email [email protected] to claim yours! Non-members can click here to register now.
The major social, economic and political upheaval we are all currently experiencing is inciting everyone to stand up for their convictions. It is also encouraging brands to be more transparent, inclusive and responsible when reaching out to consumers, who are themselves more invested than ever in the way in which they engage with brands. Now is a time for straight talking, taking action and being open minded, even if that means beating a drum in order to drive forward change. The design on show at Maison&Objet will look to challenge the modern day aesthetics of what is Beautiful and provide a springboard for what is Good.
Taking care is something that has become a veritable necessity at a time when we are all actively seeking meaning and tranquillity. The January edition of Maison&Objet Paris is set to breathe life into something that is now deemed an absolute must.
"When deciding on our themes, taking a close look at modern day society always serves as our starting point. Today, the second we step outside, we are hit with cultural, environmental and identity issues. Society is craving new models, and that is something that brands can deliver, providing solutions that target the environment, safeguard expertise, or encourage us all to care for others or focus on our own wellbeing. What we are interested in is the rising voices that are picking up that gauntlet. The under 25s that make up Generation Z are impatiently waiting for something
to be done. Today, a new set of ethics are dictating the type of consumer activity we are seeing." - analyses Vincent Grégoire, Creative Director at the NellyRodi design consultancy.
Above and beyond the increasingly responsible approach being adopted by the trade fair itself (recycling 50% of waste, using more and more LEDs, storing and reusing signage, donating unsold food to the Red Cross, sourcing water locally and turning down the heating), an ever increasing number of exhibitors at Maison&Objet Paris are themselves keen to defend these pivotal values with a view to shaping a desirable and inclusive future.
There is Noma, for example, the French design house that works solely with recycled materials. Or la Ciergerie des Prémontrés which perpetuates the traditional expertise inherited from the Pères blancs monks at l’Abbaye des Prémontrés. Other good examples would be Care by me, the Danish brand that designs soft and warm clothing ranges and accessories, or Laines Paysannes whose rugs are crafted solely from locally sourced materials. These are all just a tiny handful of so many stands that bring joy to our hearts and meaning to our interiors.
Taking care of yourself
Brands and designers are now looking beyond simple aesthetics to come up with increasingly meaningful creations that invite us to take care not only of our bodies, as is the case with Waterrower’s wood and metal sports equipment, but also of our mental health. "There is a huge trend for solutions dedicated to wellness and physical health, which suffered so much during the pandemic," explains Vincent Grégoire.
The January trade fair will encourage visitors to take their time and clear their heads in spaces such as the 'What’s New?' trend zone, curated by Elisabeth Leriche and appropriately named "In the air" as an invitation to openly embrace lightheartedness and relaxation. Trend spotter François Delclaux will encourage us to get onboard with "Slow Hospitality" by whisking us off on a journey that inspires us to take the foot off the accelerator. The soon to be announced "Designer of the Year" meanwhile, will put together a peaceful and atmospheric space to help us disconnect from the stresses of daily life.
Taking care of nature
"Whilst some visitors come to the trade fair to hunt for exciting new finds, others browse the aisles looking for benchmarks, meaning and ways of tackling social issues, notably ecology," Grégoire explains. For a number of years, the trade fair has been awash with up and coming socially minded brands, who are proactively embodying a "brand new ethic that is finding a foothold amongst consumers, echoing the slow living trend", the trend hunter continues. These include La Fabrique à Sachets, which inspires us to give nature a helping hand by sowing our own seeds, or Dopper which is highly committed to fighting the good fight against single use plastic bottles with its own attractive, ingenious and sturdy vessels. Knife maker Jean Dubosc meanwhile, designs pieces whose handles are made from waste plastic that has been collected and recycled in France.
For the past few years, the brands that boast the most exemplary CSR initiatives have, indeed, been singled out by an independent jury of experts to feature on the trade fair’s "Sustainable" itinerary.
It is also worth noting that as of December, Maison&Objet’s digital platform, MOM, is set to showcase products that can help us save energy, a testament to just how red hot - or perhaps that should be green hot - the topic is this season.
François Bernard’s zone 'What's New?' that helps visitors home in on new trends will shine a light on the relationship between raw materials and nature in an installation titled "Grounded", illustrating a new kind of luxury that sees gold and glitter make way for simplicity.
Taking care of and showing an interest in others
"A huge number of brands are now committed to reforging links between generations, social classes and cultures, and as such are looking beyond simple aesthetics," Grégoire explains.
Maison&Objet tracks down and celebrates hot new talent every single year, and the January edition will place seven Spanish "Rising Talents" firmly in the spotlight, all hand picked from the country’s vast pool of up and coming talent by some of its more well established design names. These talents all represent a socially minded generation, with their creations echoing the widespread desire to care for the world around us. Those self-same values are shared by the three design talents that have been invited to be part of the new "Future on Stage" program, which allows recently launched brands to showcase their convictions.
Also, in a carte blanche given to Ukrainian designers entitled "The art of resilience", Maison&Objet wants to show that Ukrainian design, like all of us, no matter where the war has dispersed us, survives and even grows. Designers are still creating, launching new collections and producing. A tribute to the courage and spirit of freedom of this generation that is helping to write the history of design.
Taking care of our heritage and expertise
"The world boasts an abundance of expertise that we all turned our backs on for a good many years. Today, however, brands are increasingly placing the accent on all things local. Reine Mère works with wood from the Jura region. Cristel’s saucepans are 100% Made in France. Then there are designers such as Samuel Accocebery who collaborates with craftsmen in the Basque country, or Youssouf Fofana from Maison Château Rouge, whose creations celebrate this French capital’s district. They all reflect a mindset that is underpinned by a sense of commitment and the desire to root design in a specific region, drawing on local expertise and culture", explains Vincent Grégoire.
Young brands and centuries old firms present at the trade fair are all keen to ensure this valuable heritage gets passed down to future generations. In France, brands such as Drugeot, Delavelle and Sollen are giving French cabinetry a resolutely twenty first century spin with collections that flaunt overtly contemporary silhouettes AS’ART, meanwhile, selects pieces from South Africa, encouraging and promoting traditional expertise with a view to contributing to the socio-economic development of artisan communities.
Build bridges between the world’s different cultures, facilitate new ways of creating and enjoying interiors and design, perpetuate exceptional artisan trades and propel them into the future, shine a light on new and meaningful initiatives that drive forward innovation that is precisely what the January edition of the Maison&Objet Paris trade fair promises to do from 19th to 23rd January 2023.
For 25 years, Maison&Objet, organised by SAFI, has been engaging with and bringing together the international design, home decor and lifestyle communities. Maison&Objet’s trademark? Its unique ability to generate connections and accelerate business, both during trade fairs and via its digital platform, but also through its unique talent for highlighting trends that will excite and inspire the home decor world. Maison&Objet’s mission is to reveal talent, spark connections and provide inspiration, both on- and off-line, thereby helping businesses grow.
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For the September 2022 edition, following the past two years surrounded by our own four walls, Maison&Objet Paris is inviting visitors to step inside the new kind of world we’ve all been dreaming of, echoing a deep-rooted need for meaning and emotion.
When: 8-12 September
It’s a fact, the times in which we are living have sparked a yearning for interiors that strike a subtle balance between being anchored in the real world, surrounded by artisan pieces, craftsmanship and tactile materials, and, at the other end of the spectrum, an appetite for digital living, free of all physical ties. Maison&Objet Paris illustrates this social undercurrent with its “META SENSIBLE” mantra, which paints a picture of a physical world that is no longer in opposition with its digital counterpart. Better still, the two worlds are mutually influential, cross-fertilising and even merging to become a brand-new media for creation, communication and distribution. It is a concept that was forged by the NellyRodi agency, and will be rolled out through a range of different activities come September.
A vast number of designers and makers have, indeed, already got on board with the trend, seeing homes as protective nests with curvaceous silhouettes whose bubble-gum decors are paired with iridescent hues for a new phantasmagorical feel. Objects, fabrics and furniture all draw on a naive or dreamy repertoire. In the age of an ultra-pixelated metaverse, the (real) home exudes a soft and uplifting vibe. In that vein, the brands like Pink Stories, PolsPotten, Mojow or Italian firm Saba – which has already started retailing its sofas NFT form – already look set to be absolute musts.
Once again this year, Maison&Objet Paris will clearly be so much more than simply a trade fair: it will be a place that invites visitors to explore unique sensory experiences and tap into tomorrow’s trends. As well as the “in” event (at the Exhibition Centre), Maison&Objet Paris will also host “off” events (Paris Design Week) as well as “on” events (online via the MOM digital platform and the Maison&Objet Academy). Proof itself that hybridisation is now a firm fixture within decoration, design and lifestyle community, too!
The Designer of the Year – Cristina Celestino – will stage an enchanting new restaurant design in the Signature space in Hall 7. Bonjour Bonjour Bonjour The 'What's New?' programme, meanwhile, will showcase the inspiration spaces put together by Elizabeth Leriche, François Delclaux and François Bernard. These three trend-spotters are returning to the trade fair once more to share their hottest finds for the autumn season, with colour-packed installations that are guaranteed to deliver a decidedly upbeat experience.
That same curative vibe will filter through to every part of the event, with Maison&Objet Paris shining a light on innovation right across the board. Visitors will be able to engage with emerging brands (that have been awarded the new Future on Stage label), discover the new guard of French designers (Bina Baitel, Samuel Accoceberry, Charlotte Juillard and Pierre Gonalons, will be presenting their self-productions for the first time ever in the heart of the Signature space in Hall 7), and meet the up-and-coming stars of the Dutch design scene, who are honoured in this edition’s Rising Talent Awards section and were carefully hand-picked by a high-flying jury (Ineke Hans, Hella Jongerius, Kiki Van Eijk and Wieki Somers).
The “Cook & Share” sector (Hall 3) is also set to be yet another of this edition’s absolute musts. It will give visitors the chance to discover dishes rustled up by Gault & Millau’s carefully curated “109” selection of chefs who are already on track for becoming some of French gastronomy’s biggest names. “Waww la table”, meanwhile, will blow a breath of fresh air through the world of tableware, using installations to demonstrate just how much the sector’s traditions have changed. The team will also invite the jury that judges its year-end table setting contest (India Mahdavi, Thierry Marx and Stéphane Bern) to award prizes and host a one-off talk.
The edition’s final flourish will come in the form of Paris Design Week, Maison&Objet Paris fringe event, which will set up home in three of the capital’s most buzzing neighbourhoods and will also embrace the trend for all things “phygital” (part-physical, part-digital). The importance of craftsmanship and new ecological solutions will notably take centre stage at the Paris Design Week Factory at the Espace Commines. Digital design, meanwhile, will be the focus of numerous exhibitions, showcasing creations from designers and architects alike. A record number of showrooms will also be open right across the capital, with a special itinerary inviting visitors to cast their eyes over Parisian stylists’ favourite furnishings.
Maison&Objet makes a return in March 2022! Following a theme of Inspiration, expect to see a heap of new luxurious furnishing and product designs.
For 25 years, Maison&Objet, organized by SAFI (a subsidiary of Ateliers d'Art de France and RX France), has been engaging with and bringing together the international design, home decor and lifestyle community. Its hallmark? Its unique ability to generate connections and accelerate business, both during tradeshows and via its digital platform, but also its unique talent to highlight trends that will make the heart of the home decor planet beat. Maison&Objet’s mission is to reveal talent, spark connections and provide inspiration, both on- and off-line, thereby helping businesses grow.
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Such is the direction in which the brazenly buoyant luxury sector is heading, exploring new paths that draw on haute-couture artisan craftsmanship and high technology on the one hand, and pop culture and the values of inclusivity on the other. This new phenomenon has served as inspiration for the upcoming edition of Maison&Objet, underpinned by the desire to showcase the very best of design. “When people come to Paris, it is to tap into an expertise and this one-of-a-kind lifestyle, which can be found nowhere else,“ explains Philippe Brocart, the trade fair’s General Manager. Vincent Grégoire, trend hunter at international style and innovation consultancy NellyRodi , offers his own insight into this increasingly strong craving for luxury: “in uncertain times, people feel the need for something different, the need for emotions and experiences, the need to push fantasy to its limits.”
Echoing these emerging trends, at the January fair the premium selection will be concentrated in hall 7’s appropriately named “Signature” section, bringing together the industry’s most creative brands and designers. This zone, which will complement the ever lauded uniqueness of the Craft, métiers d’art sector in hall 5A, is set to host a number of exceptional events:
About Maison&Objet and more Through two yearly tradeshows reserved to professionals, Maison&Objet Paris - and Paris Design Week, a public event in September that gathers all the creative energies of designers and brands altogether in the City of Lights, Maison&Objet is the essential platform for companies and designers who want to thrive in the home decor industry.
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